Many say that an organization’s greatest asset is its people. However, conversely, they can also be a company’s greatest security risk. As investments in security products grow significantly, attackers are increasingly leveraging social engineering to circumvent the traditional layers of cybersecurity defense.

KnowBe4 Inc. has developed a leading security awareness platform enabling organizations to assess, monitor, and minimize the ongoing threat of social engineering attacks. They are pioneering an integrated approach to security that incorporates cloud-based software, machine learning, artificial intelligence, advanced analytics, and insights with engaging content.

The company’s platform is built to drive awareness, change human behavior, and enable a security-minded culture that aims to mitigate risks. It has also been designed to meet the needs of IT administrators, ensuring it is effective, scalable, quick to deploy, and easy to use for organizations of all sizes.

Holding a global presence with more than 47,000 customers and recording hundreds of millions in revenues annually, it is now focused on scaling the company to a milestone of $1 billion of annual recurring revenue.

Since its inception, KnowBe4 has focused on growing the small to medium-sized customer base and believes that there is a significant opportunity to increase penetration in the enterprise segment. International expansion is also a major strategy theme as the company looks to increase its physical presence in Europe, the Middle East, Asia-Pacific, and South America.

With businesses of all sizes exposed to the risks of social engineering, KnowBe4 is looking to exploit the large opportunity available. This is to be achieved not only by investing across its sales and marketing activities to drive broader market knowledge of the importance of security awareness, but also through its technology and development activities to continuously strengthen the platform and add value for customers.